Analysis of Market Potential of Security Doors and Home Access Control Systems in China

Judging from the current market: Now we must enter the market for communication products and home appliances, and the funds that need to be invested are all over 10 million yuan, and we can only occupy a very small market, and we are at risk of being swallowed by the market at any time; If you want to occupy a relatively large market share, you should invest at least RMB 100 million, and your profits will not be ideal.

It is understood that almost 70% of domestic large and medium-sized cities have installed security doors and security nets.

Electronic home access instead of traditional mechanical locks will become a trend in the future

In a high-rise apartment, it is also relatively easy for someone to enter from an underground parking lot or enter an underground parking lot with a card. From this point of view, the development of traditional mechanical locks has reached the stage of non-improvement. Replacing mechanical door locks with high-end electronic home access controls is a big leap. It can be said that this type of home access control cannot be deciphered and opened by ordinary people for a long period of time. The replacement of traditional mechanical locks by electronic home access control will become a trend in the future. . However, home access control is an electronic product. Electronic products cannot guarantee 100% failure. Therefore, it is also a key subject for electronic home access control research to ensure that doors can be opened in a safe and reliable manner when electronic home access fails. In the electronic product market, everyone is more optimistic about communication products and home appliances. Security products are generally not favored by people because of the small market for security products and the large market for communication products and home appliances.

Security products need to be extended to ordinary families

Security door market how much everyone is using the access control market

Judging from the current market: Now we must enter the market for communication products and home appliances, and the funds that need to be invested are all over 10 million yuan, and we can only occupy a very small market, and we are at risk of being swallowed by the market at any time; If you want to occupy a relatively large market share, you should invest at least RMB 100 million, and your profits will not be ideal. The reason why security products are not favored by people is because the market for security products is too small. Now the scale of security companies is only about 10% of that of larger communication products and home appliance companies, but once security products are promoted to ordinary families, Home access control and home use image surveillance alarm system This market is not much smaller than communications and home appliances.

How large is the security door market and how large is the home access market?

It can be said how large the market for security doors is, and how large is the market for home access control. There are 300 million households in China. Among the 300 million households, the real wealthy are willing to install family access control and make up the minority. The conservative estimate is 10%, that is, 30 million households have the above demand. Such a market is already quite Big. With real-time image monitoring and access control systems are high-end products in the product line, the actual demand can be reduced to 1% of 300 million households, to 3 million units, this figure is also very large.

Therefore, the home access control and anti-theft surveillance market is a very large and almost undeveloped virgin land. If the home security market is opened, it is an inexhaustible and inexhaustible market for the security industry.